Brad Powers

Brad Powers

Brad Powers is a seasoned marketing expert, with experience as the Chief Marketing Officer at Wanakee Design and Products and Vice President for Sales and Marketing for eWOMP Technologies.

Simply put, marketing is the science of determining what products and /or services will interest customers enough for them to purchase those services and/or products; and developing strategies and methods to use in sales, communications and business development. The process of marketing is an integrated one, where companies strive to create value for their customers at the same time building strong customer relationships so that the company can receive value from customers in return.

There are three major ways marketing strategies relate to their customers: first they must identify the customer, then they find ways to keep the customer, and finally to continue to satisfy the customer. It is easy to conclude that one of the most important aspects of business management is marketing management, and that the customer must be a major focus of marketing management.

Tags: Brad Powers, Marketing

Both comments and pings are currently closed.